I worked on the ‘One Two Many’ campaign for Drinkaware which was rolled out in universities across the UK.
We created posters, events, a website − and designed thousands of packs of breadsticks that were given out, each containing one that was red hot. We placed stickers showing drunken students passed out on the floor in toilet cubicles and installed bendy mirrors in toilets.
The campaign was so successful that it was also run in Ireland one year later.
